It’s a special-edition RED collaboration available on the iPhone 7 and iPhone 7 Plus with a portion of proceeds benefiting The Global Fund’s HIV/AIDS programs.

The red model marks more than 10 years of partnership between Apple and AIDS charity (RED), founded by U2 frontman Bono and activist Bobby Shriver.

Special edition alert

Buying the phone gives customers a way to contribute to the (RED) Global Fund which aims to eliminate AIDS, while also boasting of a ‘special edition’ Apple device.

The red iPhone, starting at $749 (N235,000 at official rates) and will be available to order in stores and online from March 24.